College-ish (TV Series)

Release Date: 2018  |  TV/Digital Series - Season  |  Freeform

This “Black-ish” college-set spinoff series will tackle current issues facing both students and administrators in the world of higher education.

Photo Credit: AVClub

“‘College-ish’ follows the Johnson’s eldest daughter Zoey (Yara Shahidi) as she heads off to college and quickly discovers that not everything goes her way once she leaves the nest. From “black-ish” executive producer Kenya Barris comes a contemporary take on the current issues facing both students and administrators in the world of higher education. Yara is joined by ”black-ish”’s Deon Cole (Charlie), who moonlights as an adjunct marketing professor, as well as funny new characters both in the administration and student body who all reflect the complex and hilarious points of views that populate college campuses.” – Black PR Wire

When to watch: Early 2018 on Freeform

Take Action: This series will provide opportunities for organizations working on college-related issues to host a Twitter chat to pivot to those issues during the broadcast or through blog content. Consider writing recaps of the episodes, giving a breakdown of how characters in the show deal with the issues that arise. Judging from the pilot episode, race will be a central issue that the writers address.

If you’d like help implementing this idea at your organization, or would like examples of other ways to integrate this show into your strategic communications, get in touch with us!

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